admin, Author at Marketing & Video Production Charlotte, NC

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It’s good to be fast when it comes to responsive customer service

A recent study of several million Internet-generated leads proves the importance of the speed in responding to leads. Speed-to-call was found to be the single largest driver of lead conversion in the first 2 minutes after the lead was generated.…

If You Have Great SEO do you still need PPC (Pay-Per-Click)?

For many businesses, it’s hard to swallow paying for clicks on keywords when they are already receiving “free” organic visits. What many don’t know is the lift that is seen when you run PPC and SEO campaigns simultaneously. The fact…

Is there business opportunity in Local Search?

According to Google, 20 percent of all online searches have a local intention. This means that over 2 billion searches per month on Google are for local businesses. To take advantage of these local searches, it’s important for companies to…

How is your business listed?

Get Your Free PowerListing Report Do you know how your business is listed on search engines, directories and mobile networks? Would you like a single dashboard where you could correct over 50 listings throughout the Internet all at one time?…

Using Video Effectively at Trade Shows Can Boost Sales

By Lou Amico There are currently more than 10,000 trade shows held each year in the United States. Standing out and showcasing your product is critical to getting attention and a return on your marketing investment. Video can be a…

Ensure your email marketing is effective.

Email marketing effectiveness is usually measured after the email has been sent and opens, clickthroughs, etc. have been measured. The problem is your results are often skewed by the effectiveness of the subject line, message, call to action and design.…

Boosting Your Online Presence Increases Customer Engagement

According to Google, 97 percent of consumers search for local businesses online. This equates to 2.2 billion local searches. How does your business appear when a consumer Google’s you, your business, product or service? The first step is to have…

Four Steps to Optimizing your Site

Four Vital Steps for Optimizing Your Website Search engine optimization is best defined as the art and science of building web pages that are both search engine friendly and user friendly. Below are four basic steps that you should take…

L.A. Management Company Welcomes Steven Huff as Marketing Strategist and Videographer

We are happy to announce that Steven Huff has joined our L.A. Management Company team as our newest marketing strategist and videographer. With a background in marketing, communication and video production, Steven is a Telly Award winning video producer and motion graphic…

Online Customer Reviews Can Be Key to Sales

A customer reviews page on your web site makes it easy for happy customers to post reviews on your site and on major online reviews directories. With the world at your fingertips, customer reviews are becoming more and more significant…

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