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By Lou Amico Every day, you, your customers, and your employees come into contact with some form of social media. According to the Nielson Company Internet and Social Media Insights report, 22 percent of time spent online is devoted to … Continue reading
By Lou Amico Your website represents your company and brand. For many, it’s the customer’s first impression of your business. Jimmie Johnson doesn’t win NASCAR races without a superior high performance race car and your company won’t win business without … Continue reading
According to ComScore, U.S. users streamed 41 percent more video content in August 2009 than they did during the same period in 2008, and the average time-per-viewer was up almost 39 percent. Additionally, in a survey by Eccolo Media, 76% … Continue reading
According to The Nielsen Company, global consumers spent more than 5.5 hours on social networking sites in December 2009. In December 2008, users were only spending about 3 hours on the same sites. That’s an increase of 82% in just … Continue reading
Originally published in the Charlotte Business Journal – 5/23/08 There are many challenges associated with starting a small business. While many businesses succeed, there are many that fail. The biggest reason companies fail is that they miss their target market … Continue reading
Reprint from Ventures Magazine (Charlotte Chamber of Commerce) Create a Multimedia Web Site That Works By Lou Amico As technology moves forward and more people become adept to the technology, the way we do business and capture attention for our … Continue reading
Written by Melissa Hankins Sunday, 30 September 2007 Work hard, play hard—on the lake Lou Amico used to start and end every day mired in bumper-to-bumper traffic as he commuted to and from his job in Manhattan. Now he lives … Continue reading
In the coming days, Google will be adding click-to-play video. These video ads will compete for placement on sites in the Google content network with other text, Flash and image ads. As with other Google AdWords products, advertisers can choose … Continue reading
Tips for Making Your Pages Search Engine Friendly: As with many other things which are unseen, there is a lot of unnecessary mystery surrounding the use of meta-tags on web pages. The meta tags are information packets in the head … Continue reading
Everyone wants “organic” or “free” traffic, but it’s a full time job to try to keep on top of the search engines changing rules. Instead, if you build a good content-rich site and do the things on this list, you’ll … Continue reading